This is the second in a series of podcasts that I’m doing about what happens once you get people on your email list. And this is something that I think across the board universally we struggle with if we are podcasters and didn’t come to this game from a marketing paradigm. Marketers tend to have …
You know I always say that email opt-ins are way more important than downloads in the podcast world, but what should you be doing once you get an email address? The answer to that question is a real problem for most podcasters. Hey Everyone! This is Christy Haussler, CEO and owner of Team Podcast and …
The podcasting model is broken… There I said it. We’ve got everyone and their Mother thinking that starting a podcast is a great idea. Everyone says just start…just do it…just put it out there. I’ve seen the end result of just putting it out there and I’m here to tell you it isn’t pretty. Podcasters …
Hindsight is 20/20 they always say. I’ve had a huge does of hindsight over the last month and I have realized that I made a fundamental mistake when I set up my podcast and my business. The good news is that now I have the opportunity to fix my mistake and when I fix it, …
After you launch a podcast, the next question always becomes, “How can I grow my audience?” It seems like this question gets asked in a lot of Facebook groups and I get it weekly it seems from clients and others. Most people start by trying to grow their audience on social media. The average podcaster …
“Ye have not because ye ask not!” This Bible verse was one I learned as a child. It relates to today’s topic perfectly. The majority of podcasts in the Apple Podcast directory are NOT monetized. Why are podcasters not monetizing their show? Well, to say it’s complicated is an understatement, but the most glaring reason …
Whether you have engineered your podcast for monetization or not, there are other factors that could sideline you from the monetization game. Besides having a monetizable niche and podcast, you could the biggest factor holding back your revenue growth. How can you know? In today’s episode, Christy discusses the 4 Stages of Value and what …
By now, you should have realized that I live and die by frameworks! When you understand the power of frameworks, you can easily map out a course or develop a new product. Developing your own frameworks is the key to establishing yourself as an expert in any niche. Today, Christy gives you the framework for …
If you want to monetize your podcast, it is important that you set it up to win from the beginning. Many podcasters unknowingly sabotage their own efforts by making a simple mistake when they start their podcast. Christy reveals this mistake and shows you how to avoid it by using her framework for creating your …
Traffic, traffic, traffic…the success of failure of any business really boils down to traffic. There are a lot of ways you can get traffic to your podcast and to your business. Audience growth comes down to traffic, too. To increase your audience growth, you really have to know and understand the types of traffic you …