How Your Podcast Can Play a Bigger Role In Your Business

Today I’m talking about {{d-episode-title}} and I really want you to understand why it is important for your podcast.

Because it is important NOT to get stuck in “free content creation mode”, you have to understand where your podcast really fits in and how to used it, otherwise you will end up wasting a lot of time.

We are entering the age of business where every company needs to build their own media company. This media company can be used to generate leads for your business.

When I talk about {{d-episode-title}} here’s what you really need to know:

  • Your listeners need to know how they can hire you and do business with you.
  • If you aren’t mentioning your business and how you work with people on each show, it is a failure.
  • Your podcast needs to be a priority because it is your main media outlet.
  • Podcasting cannot be an afterthought for your business, and you can’t just set it aside when life or business gets busy.
  • Treat your podcast like a media company and it will pay dividends in the long run!



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