Targeted Sampling Success – Cryopop

Christy could go broke giving out samples of her product, Cryopop at Mallory Square.  The point is to make a living, so giving samples has to be targeted.  Christy changed her targeting strategy by offering samples only to those who stopped and appeared curious about her product.  While the overall sales for the night were …

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Turning Samplers into Buyers!

A week after the soft launch and Christy has learned one thing…….samples will be the key to her businesses success.  She has given away nearly 500 Cryopop samples down at Mallory Square as she tried to build her business.  Now she grapples with the issue of turning a large portion of the samplers into buyers. …

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Angel Rivera – A Time to Dance, San Deigo, CA – Part 2

Angel and his wife grew their dance studio to 3 locations.  Angel also realized that he was just trading his jtime for money, and that limited the income potential he could have with his business.  The bigger he grew his business and the more locations he opened, the more unfulfilled he felt.  Angel lost his …

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Angel Rivera – A Time To Dance, San Deigo, CA – Part 1

Angel Rivera got out of the Navy with no idea what he would be doing for a career.  He acciedntally discovered that he was very good at Latin Dancing.  He had a connection with his dance instructor and ended up marrying her.  Together they formed a successful dance team.  They held classes in studios until …

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Dr. Pei Kang, Endodontist – Part 2

In this second part of Dr. Pei Kang’s interview, she tells us why she ended up leaving her beloved dental practice to pursue her passion.  Dr. Kang had spent years pursuing her education in order to specialize in Endodonty.  But somehow, she still felt like she really wasn’t doing her life’s work.  She talks about …

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Dr. Pei Kang, Endodontist – Part 1

Dr. Pei Kang came to the US from China when she was in her 20’s to pursue her education.  She completed her degree and decided to enroll in dental school to become and Endodontist.  Dr. Kang graduated and began her career, but shortly was presented with an opportunity to own her own practice.  Dr. Kang …

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Cryopop’s Soft Launch – Christy reveals her launch results!

After her first soft launch weekend of Cryopop, Christy discovers that she still has lots of work to do!  There were reasons to celebrate and reasons to recalibrate!  Christy learned so much by seeing her customers interact with Cryopop!  More tweaks and adjustments are on the horizon.

Mike Sutton, Mobilitechs – Part 2

In part 2 of the interview with Mike Sutton of Mobilitechs, Mike really goes deep in discussing some toxic personal beliefs he had to deal with about himself.  He found out that no matter how hard he worked, he couldn’t get past a certain point.  He finally got real with himself and realized that in …

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Mike Sutton, Mobilitechs, Part 1

Mike Sutton started his business after leaving the military.  He stepped in slowly, starting first with freelance jobs, and then progressing until he had a legitimate business.  Mike didn’t have an easy journey, but he is a seeker.  In his quest for fulfillment in his life, Mike had to learn how he was sabotaging himself. …

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Quit Your Job and Move to Key West – Part 4

This episode brings you up to date on Christy’s journey to build a successful business at the world famous Mallory Square Sunset Celebration.  We are just a few days away from our official Grand Opening.  Christy talks about her business, Cryopop and all the plans she has to try and make it a success.  Christy …

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